What We Can Learn from the #icebucketchallenge

Unless you’ve been living under a rock, you have undoubtedly had your Facebook timeline inundated with friends, family, and celebrities doing the #icebucketchallenge. Everyone from people you don’t know to Mitt Romney (in a suit!), former President George W. Bush, and NFL Commissioner Roger Goodell have dumped large buckets of water on their head to raise awareness…

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